Saucy Sounds
Client: Velveeta
Brief: Enable Gen Z to live a life of outrageous pleasure.
Insight: Everyone anticipates imminent pleasure when they hear the mouthwatering sounds that accompany cooking mac and cheese.
Big idea: Leveling up Velveeta from edible pleasure to audible pleasure.
Art Director: Remi Tsunoda
Copywriter: Avery Schildhaus
Awards
